Digital Data Designer

Job Title: Digital Data Designer
Contract Type: Permanent
Location: Kingston upon Thames, England
Salary: Good
Start Date: 2017-12-18
Reference: 74908
Contact Name: Amanda Bury
Contact Email:
Job Published: December 12, 2017 14:41

Job Description

Digital Data Designer – Permanent – Kingston upon Thames 

The Digital Data Designer will work within the Enterprise Technology Solutions team, you will be a key partner working with Consumer Marketing Insights & Media to deliver data-based analytical insights to their brands & categories.  The Digital Data Designer is a skilled role for candidates that who have experience with data exploitation, digital tagging, data modelling, technical data structures, data governance & compliance. 

  • Data Exploration, discovery & analysis of new data sources
  • Consult with business teams regarding their requests on data discovery, reporting & analytics in order to define projects & support end-user requirements.
    • Have a deep understanding of data technology in the perplexing landscape of digital marketing; where the data is stored, how it flows & how it can be accessed & analysed:  i.e. mapping data sources at market level (end to end).  1st / 2nd / 3rd party data.  Outline complete data capture points at market level (e.g. websites, 3rd parties)
  • Assess potential risks associated with data flows
  • Define/create a model for data insights which can be re-used/repeated across markets
  • Consult with Privacy Director to ensure alignment of data to privacy policy
  • Ensuring alignment of consumer data models with other programmes/functions, such as finance data, market share data, etc.
  • Building robust, efficient, sustainable data models, balancing short-term needs with long-term availability of data (i.e. considering ‘good enough’ for customer requests vs. ‘best’ in longer term)
  • Providing subject matter expertise on data tools
  • Champion data modelling & data managemento provide ongoing recommendations for data driven business decisions.
  • Communicate with &, when required, provide oversights to data suppliers when necessary to deliver accurate & timely services to the business.
  • Champion the use of data-driven analysis within the organisation, showcasing the value of integrating multiple data sources ultimately to educate internal business analysts on making the most efficient use of the capabilities available.
Digital Data Designer Essential Experience / Skills
  • Confident use of & ability to communicate to others about complex data in a way that is easily understood & inspire confidence in business stakeholders & senior management.
  • Experience delivering small-medium scale analytical projects in an organisation.
  • Detail-oriented with a deep understanding of tools, master data & data alignment
  • Substantial business experience
  • Critical thinker with numeric background (degree or relevant)
Digital Data Designer Desirable Experience
  • Experience in working with marketing teams, understanding their key objectives with a view on the use of analytics can help drive the right decisions.
  • Awareness of digital marketing technology landscape, especially around data flows & tracking methodologies.
  • Comfortable working with technology consultants, both in a strategic & tactical context.
  • Exposure to unstructured data & methodologies for analysing it in a meaningful way.
  • Experience in working with tools in social/digital marketing such as Google Analytics, social media listening tools.
  • Exposure to Big Data/Hadoop technologies with some experience in Hive, Spark.
Digital Data Designer – Permanent – Kingston upon Thames

Candidates must be eligible to work in the UK